Digitimes reports that Omnivision lost VGA sensor slot in HP low-priced notebooks to Hynix and SETi. This appears to be the first publicly announced high-profile design wins for the two Korean companies. They won by undercutting Omnivision's price, according to Digitimes' sources.
Samsung also won Asustek design slots over Omnivision, based on lower pricing. However, Samsung sensors are reported to be in short supply, so Asustek got back to Omnivision. Lower pricing could help Omnivision to regain lost design slots, according to Digitimes.